A megatrend that makes the way we work different

New work. That is one of the twelve basic megatrends.

And today, we will have a closer look at crowdsourcing, a megatrend that is a part of the new work.

For crowdsourcing, as the name says, it is important to have a crowd of people that can contribute to work. Just as a simple example to demonstrate the usage of this megatrend:

Imagine you need to solve a problem and you don’t know how. You ask your best friend to help you out. That friend helps you but still, you feel there could be some better solution, some simpler or more sophisticated or whatever, just some better way to solve the issue from your point of view.

And suddenly, you could ask thousands of people to help you solve the problem. That sounds great, right?

Thousands of people joining to solve your problem – that is an option most likely will lead to a solution to your problem, solution you have not even dreamt about.

This is in short, a simple explanation of crowdsourcing. Using the human power in this way, society can benefit so much and generate so many new ideas that boost innovation. This joined power, joined knowledge and completion of skills could boost us much forward, not only pushing towards technical development, but also towards solving problems that we face and that must be solved for maintaining our standard of living.

Nowadays, companies use this trend to generate ideas for developing new products or improving already available ones on the market. Besides that, they use crowdsourcing for engaging with customers and ensuring that customer loyalty stays at a high level. The reason for that is implied in customer behavior. Customers don't want to be just passive users of a company's product. They seek emotional connection to the brand and desire to be a part of it. This is something that crowdsourcing can ensure, as companies give their customers a chance to be a part of their company.

LEGO crowdsourcing

LEGO has created a way how to generate ideas by crowdsourcing, giving a chance to anyone to express their ideas of what kind of product LEGO could create next. So, whoever feels to have a great idea for LEGO can share it on the company's website. If this idea gets more than ten thousand votes, it will be considered by the company's board of directors. And once this idea is approved, it will be realized by the company in its product. However, it is not the only benefit the customer is granted with. The second and even more rewarding benefit is 1 % royalty the customer gets from the sales of the product developed from his creative idea. And all this is possible thanks to crowdsourcing and LEGO's belief in the power of this trend. Isn’t it great to share your idea and have passive income out of that? All this is possible in the modern world.

Some people complain about the situation and say that the times are hard and that they have missed the chance on some trend, and that such a chance will never come again. But the opposite is true.

There are always great chances and you just have to keep your eyes open to see the opportunities out there.

Our world is constantly changing, and so it gives you new chances every day. And it just depends on you which chances you grab, and what you make out of them.

This was just a short introduction to this trend, so that you can see the power of the crowdsourcing. Sharing ideas and finding support for them was never easier. There are plenty of crowdfunding platforms that help you to engage capital and make your business ideas come true. If your idea is appealing to others, then there is nothing else that can hold you back.

We hope that this article shows you the opportunities we have nowadays and that you will be inspired to see the relevant ones for yourself.

You can look forward to other trends, opportunities and more details in upcoming articles. Meanwhile you can express your opinion about this trend under the article. We will be more than glad knowing what you think about it!

Your Bonis Rebus Team!